Report · AI & Tech

Eight in ten Americans who recently used AI spent nothing on AI software last month

Reading

Among Americans who used AI tools in their work or personal life in the past month, more than eight-in-ten (83%) say they spent nothing on AI-powered software, apps, or subscriptions during that period, according to a Verasight survey conducted July 30 to Aug. 4, 2025.

Spending above zero is rare and small: 8% spent $10 to $29, 5% spent less than $10, and just 4% paid $30 or more.

Topline

single choice

Topline distribution

Eight in ten Americans who recently used AI spent nothing on AI software last month.

In the past 30 days, about how much money did you personally spend on AI‑powered software, apps, or subscriptions (including add‑ons to services you already pay for)?

  • $0 – none 82.7%
  • $10 – $29 7.9%
  • Less than $10 5.1%
  • $30 – $49 2.4%
  • $50 – $99 1.1%
  • $100 or more 0.8%

2025 · base n 993 · +/- 3.8%

AI Adoption Survey July 2025

Source report pending

Methodology

Source report pending
Mode
Verasight panel recruited via random address-based sampling, random person-to-person text messaging, and dynamic online targeting
Field dates
2025-07-30 → 2025-08-04
Base (unweighted)
993
Margin of error
+/- 3.8%
Module
AI Adoption Survey July 2025

Source

  • 01
    Source report pending

Citation

AI Adoption Survey July 2025, fielded July 30-August 4, 2025, N=993 US adults age 18+, +/- 3.8%.

Source report pending

Verasight survey methodology

How Verasight conducts surveys.

This page describes the Verasight general survey contract, separate from how the Data Library packages it. When a wave report is published, its field dates, sample sizes, and module breakdown are listed in that report.

Mode
Verasight panel recruited via random address-based sampling, random person-to-person text messaging, and dynamic online targeting.
Population
US adults age 18+.
Sample design
Surveys are run as omnibus or single-topic waves. Omnibus waves are split into modules with their own respondent set, typically around one thousand respondents per module.
Field window
Each wave specifies its own field dates. Most omnibus waves field across roughly two weeks.
Weighting
Per-module weighting to CPS targets including age, race and ethnicity, sex, income, education, region, and metropolitan status.
Partisanship benchmark
Pew Research Center's NPORS benchmarking surveys, three-year running average.
Vote benchmark
2024 presidential vote population benchmarks.
Margin of error
Typically about plus or minus 3.4 to 3.6 percent per module at standard module sizes. Question-level MoE is recomputed when a base shrinks materially below the module baseline.
Reporting
The canonical report hub is reports.verasight.io. Verified legacy reports remain on their original hosts, and unpublished reports are marked pending.
Transparency
Verasight is a member of the American Association for Public Opinion Research Transparency Initiative.

The canonical report hub is reports.verasight.io; older reports may remain on verified legacy hosts.