Report · AI & Tech

Facebook is the most-used social platform among Americans

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More than eight-in-ten Americans (85%) say they have used Facebook in the past month, according to an April 2025 Verasight survey. Instagram follows at 64%, and TikTok at 45%.

Twitter/X (38%) and Reddit (32%) reach smaller past-month audiences, while Bluesky (9%) and TruthSocial (5%) register in single digits. Just 3% say they used none of these platforms in the past month.

Topline

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Selected responses

Facebook is the most-used social platform among Americans.

Which of the following social media platforms have you used in the past month?

  • Facebook 84.9%
  • Instagram 63.6%
  • TikTok 45.0%
  • Twitter/X 38.2%
  • Reddit 32.2%
  • Bluesky 9.2%
  • TruthSocial 4.9%
  • None of these/I did not use social media 3.1%

2025 · base n 1,000 · +/- 3.5%

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Methodology

Full methodology
Mode
Verasight panel recruited via random address-based sampling, random person-to-person text messaging, and dynamic online targeting
Field dates
2025-04-09 → 2025-04-15
Base (unweighted)
1,000
Margin of error
+/- 3.5%
Module
policy

Source

Citation

Verasight MPSA Omnibus Survey #2025-026, fielded April 9-15, 2025, N=1,000 US adults age 18+, +/- 3.5%.

https://verasight-mpsa-2025.tiiny.co

Verasight survey methodology

How Verasight conducts surveys.

This page describes the Verasight general survey contract, separate from how the Data Library packages it. When a wave report is published, its field dates, sample sizes, and module breakdown are listed in that report.

Mode
Verasight panel recruited via random address-based sampling, random person-to-person text messaging, and dynamic online targeting.
Population
US adults age 18+.
Sample design
Surveys are run as omnibus or single-topic waves. Omnibus waves are split into modules with their own respondent set, typically around one thousand respondents per module.
Field window
Each wave specifies its own field dates. Most omnibus waves field across roughly two weeks.
Weighting
Per-module weighting to CPS targets including age, race and ethnicity, sex, income, education, region, and metropolitan status.
Partisanship benchmark
Pew Research Center's NPORS benchmarking surveys, three-year running average.
Vote benchmark
2024 presidential vote population benchmarks.
Margin of error
Typically about plus or minus 3.4 to 3.6 percent per module at standard module sizes. Question-level MoE is recomputed when a base shrinks materially below the module baseline.
Reporting
The canonical report hub is reports.verasight.io. Verified legacy reports remain on their original hosts, and unpublished reports are marked pending.
Transparency
Verasight is a member of the American Association for Public Opinion Research Transparency Initiative.

The canonical report hub is reports.verasight.io; older reports may remain on verified legacy hosts.