# Just over four in ten Americans use Pinterest

Canonical page: https://data.verasight.io/ai/just-over-four-in-ten-americans-use-pinterest/

> Indexed question in AI & Tech.

## Reading

As of fielding in late July and early August 2025, 42% of Americans use Pinterest, a Verasight survey finds.

The remaining 58% say they do not use the website or app.

## Topline

Please indicate whether or not you ever use the following websites or apps. Item: Pinterest

Just over four in ten Americans use Pinterest.

- No, don’t use this: 57.8%
- Yes, use this: 42.2%

## Methodology

- Mode: Verasight panel recruited via random address-based sampling, random person-to-person text messaging, and dynamic online targeting
- Population: US adults age 18+
- Field dates: 2025-07-30 → 2025-08-04
- Base (unweighted): 1,509
- Margin of error: +/- 3.1%
- Module: AI Adoption Survey July 2025
- Sponsor: Verasight
- Weight variable: weight
- Weighting targets: age, race/ethnicity, sex, income, education, region, metropolitan status

## Source

- Canonical question URL: [https://verasight-monthly-ai-july.tiiny.co](https://verasight-monthly-ai-july.tiiny.co)

## Citation

AI Adoption Survey July 2025, fielded July 30-August 4, 2025, N=1,509 US adults age 18+, +/- 3.1%.

Canonical question URL: [https://verasight-monthly-ai-july.tiiny.co](https://verasight-monthly-ai-july.tiiny.co)