# Password managers are the top tool Americans use to guard their browsing

Canonical page: https://data.verasight.io/ai/password-managers-are-the-top-tool-americans-use-to-guard-their-browsing/

> Indexed question in AI & Tech.

## Reading

About a third of Americans (35%) use a password manager when they browse online, ahead of any other privacy tool, according to a May 2024 Verasight survey. Ad blockers and private or incognito browsing are each used by 28%.

Fewer use a virtual private network (20%) or encryption (11%). At the same time, 32% of adults use none of these protections.

## Topline

Which of the following do you use when browsing online?

Password managers are the top tool Americans use to guard their browsing.

Respondents could select more than one option, so shares may sum to more than 100%.

- Password manager: 35.1%
- None of the above: 32.1%
- Ad Blocker: 28.2%
- Private browser or Incognito Mode: 28.0%
- Virtual Private Network (VPN): 19.7%
- Encryption: 11.5%

## Methodology

- Mode: Verasight panel recruited via random address-based sampling, random person-to-person text messaging, and dynamic online targeting
- Population: US adults age 18+
- Field dates: 2024-05-22 → 2024-05-24
- Base (unweighted): 1,000
- Margin of error: +/- 3.3%
- Module: Verasight AAPOR Omnibus Survey #2024-054
- Sponsor: Verasight
- Weight variable: weight
- Weighting targets: age, race/ethnicity, sex, income, education, region, metropolitan status

## Source

- Canonical question URL: [https://verasight-aapor-2024.tiiny.co#use-of-online-browsing-tools](https://verasight-aapor-2024.tiiny.co#use-of-online-browsing-tools)

## Citation

Verasight AAPOR Omnibus Survey #2024-054, fielded May 22-24, 2024, N=1,000 US adults age 18+, +/- 3.3%.

Canonical question URL: [https://verasight-aapor-2024.tiiny.co#use-of-online-browsing-tools](https://verasight-aapor-2024.tiiny.co#use-of-online-browsing-tools)