# Clear labels for AI-generated content have broad support

Canonical page: https://data.verasight.io/ai/should-ai-generated-content-come-with-a-label-seven-in-ten-americans-say-yes/

> Indexed question in AI & Tech.

## Reading

In a Verasight survey of 1,509 U.S. adults conducted July 30 to Aug. 4, 2025, 71% of Americans favored requiring clear labels when content has been generated or heavily modified by AI. This includes 50% who strongly favor and 21% who somewhat favor.

Few Americans opposed the labels (6%), with 3% who somewhat oppose and 3% who strongly oppose. Another 23% were neutral or unsure, with 15% who neither favor nor oppose and 8% who said they are not sure.

## Topline

Do you favor or oppose requiring clear labels when content has been generated or heavily modified by AI?

71% of Americans favor requiring labels on AI-generated content.

Net findings combine adjacent response options from the same scale.

- Strongly favor: 50.1%
- Somewhat favor: 21.4%
- Neither favor nor oppose: 14.5%
- Not sure: 8.2%
- Somewhat oppose: 3.3%
- Strongly oppose: 2.5%

## Methodology

- Mode: Verasight panel recruited via random address-based sampling, random person-to-person text messaging, and dynamic online targeting
- Population: US adults age 18+
- Field dates: 2025-07-30 → 2025-08-04
- Base (unweighted): 1,509
- Margin of error: +/- 3.1%
- Module: AI Adoption Survey July 2025
- Sponsor: Verasight
- Weight variable: weight
- Weighting targets: age, race/ethnicity, sex, income, education, region, metropolitan status

## Source

- Canonical question URL: [https://verasight-monthly-ai-july.tiiny.co](https://verasight-monthly-ai-july.tiiny.co)

## Citation

AI Adoption Survey July 2025, fielded July 30-August 4, 2025, N=1,509 US adults age 18+, +/- 3.1%.

Canonical question URL: [https://verasight-monthly-ai-july.tiiny.co](https://verasight-monthly-ai-july.tiiny.co)