# Alcohol consumption is not a regular habit for most Americans

Canonical page: https://data.verasight.io/culture/alcohol-consumption-is-not-a-regular-habit-for-most-americans/

> Indexed question in Culture.

## Reading

In a Verasight survey of 1,000 U.S. adults conducted in August 2025, 54% of Americans said they rarely or never consume alcohol. This includes 23% who never drink and 31% who drink very rarely or rarely.

Another 46% said they drink at least occasionally, with 27% who said occasionally and 19% who said regularly, frequently, or very frequently.

## Topline

How often do you consume alcohol?

54% of Americans say they rarely or never consume alcohol.

- Occasionally: 26.7%
- Never: 23.3%
- Very rarely: 20.0%
- Regularly: 10.9%
- Rarely: 10.8%
- Frequently: 5.0%
- Very frequently: 3.3%

## Methodology

- Mode: Verasight panel recruited via random address-based sampling, random person-to-person text messaging, and dynamic online targeting
- Population: United States adults
- Field dates: 2025-08-13 → 2025-08-18
- Base (unweighted): 1,000
- Margin of error: +/- 3.1%
- Module: Verasight JSM Omnibus Survey
- Sponsor: Verasight
- Weight variable: weight
- Weighting targets: age, race/ethnicity, sex, income, education, region, metropolitan status

## Source

- Canonical question URL: [https://reports.verasight.io/r/jsm-2025#alcohol-consumption](https://reports.verasight.io/r/jsm-2025#alcohol-consumption)

## Citation

Verasight JSM Omnibus Survey, fielded August 13-18, 2025, N=1,000 United States adults, +/- 3.1%.

Canonical question URL: [https://reports.verasight.io/r/jsm-2025#alcohol-consumption](https://reports.verasight.io/r/jsm-2025#alcohol-consumption)