Report · Culture

Americans think Paul McCartney is the most talented Beatle

Reading

In a Verasight survey of 1,163 U.S. adults conducted May 28 to June 1, 2022, 49% of Americans chose Paul McCartney as the most talented member of the Beatles.

About a third chose John Lennon (32%), while smaller shares chose George Harrison (11%) or Ringo Starr (8%).

Topline

single choice

Topline distribution

49% of Americans chose Paul McCartney as the most talented Beatle.

Who is the most talented member of the Beatles?

  • Paul McCartney 49.2%
  • John Lennon 32.3%
  • George Harrison 10.6%
  • Ringo Starr 7.8%

2022 · base n 1,163 · +/- 3.0%

Verasight National AAPOR Omnibus Survey

View source

Methodology

Full methodology
Mode
Verasight panel recruited via random address-based sampling, random person-to-person text messaging, and dynamic online targeting
Field dates
2022-05-28 → 2022-06-01
Base (unweighted)
1,163
Margin of error
+/- 3.0%
Module
2022 Verasight National AAPOR Omnibus Survey

Source

Citation

2022 Verasight National AAPOR Omnibus Survey, fielded May 28-June 1, 2022, N=1,163 US adults age 18+, +/- 3.0%.

https://aapor-omnibus-2022.verasight.io

Verasight survey methodology

How Verasight conducts surveys.

This page describes the Verasight general survey contract, separate from how the Data Library packages it. When a wave report is published, its field dates, sample sizes, and module breakdown are listed in that report.

Mode
Verasight panel recruited via random address-based sampling, random person-to-person text messaging, and dynamic online targeting.
Population
US adults age 18+.
Sample design
Surveys are run as omnibus or single-topic waves. Omnibus waves are split into modules with their own respondent set, typically around one thousand respondents per module.
Field window
Each wave specifies its own field dates. Most omnibus waves field across roughly two weeks.
Weighting
Per-module weighting to CPS targets including age, race and ethnicity, sex, income, education, region, and metropolitan status.
Partisanship benchmark
Pew Research Center's NPORS benchmarking surveys, three-year running average.
Vote benchmark
2024 presidential vote population benchmarks.
Margin of error
Typically about plus or minus 3.4 to 3.6 percent per module at standard module sizes. Question-level MoE is recomputed when a base shrinks materially below the module baseline.
Reporting
The canonical report hub is reports.verasight.io. Verified legacy reports remain on their original hosts, and unpublished reports are marked pending.
Transparency
Verasight is a member of the American Association for Public Opinion Research Transparency Initiative.

The canonical report hub is reports.verasight.io; older reports may remain on verified legacy hosts.