How people think about competition and winning

May 5, 2026 · n = 1,000 · MoE ±3.6%Source report ↗

Core finding

Adults separated competition as a way to test ability from a more absolute belief that winning matters no matter what.

Roughly 63% agreed at least somewhat that they enjoy competition because it helps them discover their abilities. About 60% disagreed at least somewhat that winning is the most important thing no matter what.

Competition as self-discovery drew agreement

Roughly 29% somewhat agreed, 22% agreed, and 13% strongly agreed that they enjoy competition because it helps them discover their abilities.

Combined, about 63% agreed at least somewhat with the statement. Roughly 16% disagreed at least somewhat, and 21% neither agreed nor disagreed.

Crosstab view

63% agreed that competition helps them discover ability, while 23% agreed that winning matters no matter what.

I enjoy competition as it allows me to discover my abilities.

I enjoy competition as it allows me to discover my abilities.

Somewhat Agree · 28.5%

The most important thing is winning, no matter what.

Strongly Disagree · 26.7%

n = 1,000 · Apr 19–27, 2023 · MoE ±3.6%

Anchors the topic in a positive competition framing.

Winning at any cost drew disagreement

About 27% strongly disagreed and 21% disagreed that the most important thing is winning, no matter what. Another 13% somewhat disagreed.

The agreement side was smaller. Roughly 23% agreed at least somewhat, while 17% neither agreed nor disagreed.

Stacked breakdown

60% disagreed at least somewhat that winning is the most important thing no matter what.

The most important thing is winning, no matter what.

Strongly Disagree
26.7%
Disagree
20.5%
Somewhat Disagree
13.0%
Neither Agree nor Disagree
16.7%
Somewhat Agree
12.0%
Agree
5.5%
Strongly Agree
5.6%

n = 1,000 · Apr 19–27, 2023 · MoE ±3.6%

Contrasts competition as self-discovery with winning at any cost.

The paired items point to a boundary

The two results are not opposites. Adults were open to competition when it was framed as learning about ability, but they were less accepting of a statement that made winning the overriding goal.

ModeVerasight panel recruited via random address-based sampling, random person-to-person text messaging, and dynamic online targeting
PopulationUnited States adults who completed both waves of the survey
Field datesApr 19–27, 2023
Base (unweighted)1,000
Margin of error±3.6%
ModuleMPSA 2023 Omnibus Survey #2023-032
SponsorVerasight
Weight variableweight
Weighting targetsage, race/ethnicity, sex, income, education, region, metropolitan status

Sources

  1. 01

    Please rate the extent to which you agree or disagree with the following statement: I enjoy competition as it allows me to discover my abilities.

    Anchors the topic in a positive competition framing.

    verasight-mpsa-2023.tiiny.co
  2. 02

    Please rate the extent to which you agree or disagree with the following statement: The most important thing is winning, no matter what.

    Contrasts competition as self-discovery with winning at any cost.

    verasight-mpsa-2023.tiiny.co

Cite this topic

MPSA 2023 Omnibus Survey #2023-032, fielded April 19-27, 2023, N=1,000 United States adults who completed both waves of the survey, +/- 3.6%.