People assume rivals share their motivation

May 11, 2026 · n = 526 · MoE ±4.6%Source report ↗

Core finding

In a Verasight survey of 526 U.S. adults conducted May 11, 2026, nearly two-thirds (63%) say they assume a rival is about as motivated as they are when competing for the same goal, including 9% who strongly agree.

About one-in-five (21%) are neutral, while 16% disagree, including 3% who strongly disagree.

Topline scale

People assume rivals share their motivation.

When competing with someone for the same opportunity or goal, I tend to assume my competitor is about as motivated as I am.

Agree
28.3%
Somewhat agree
25.6%
Neither
21.2%
Strongly agree
8.9%
Somewhat disagree
6.7%
Disagree
5.8%
Strongly disagree
3.4%

n = 526 · May 11, 2026 · MoE ±4.6%

Net findings combine adjacent response options from the same scale.
ModeVerasight panel recruited via random address-based sampling, random person-to-person text messaging, and dynamic online targeting
PopulationUS adults age 18+
Field datesMay 11, 2026
Base (unweighted)526
Margin of error±4.6%
Moduleidentity
SponsorVerasight
Weight variableweight
Weighting targetsage, race/ethnicity, sex, income, education, region, metropolitan status

Sources

  1. 01

    When competing with someone for the same opportunity or goal, I tend to assume my competitor is about as motivated as I am.

    reports.verasight.io/r/spsp26

Cite this question

Verasight SPSP Omnibus Survey #2026-045, fielded May 11-11, 2026, N=526 US adults age 18+, +/- 4.6%.