# Vision matters a lot to eight-in-ten Americans

Canonical page: https://data.verasight.io/culture/vision-matters-a-lot-to-eight-in-ten-americans/

> Indexed question in Culture.

## Reading

In a Verasight survey of 1,000 U.S. adults conducted Nov. 14 to 20, 2025, 84% of Americans said their vision is very important. Another 13% said it is important.

Few Americans said their vision is unimportant (1%), and 3% were neutral.

## Topline

How important is your vision to you?

84% of Americans say their vision is very important.

Net findings combine adjacent response options from the same scale.

- Very important: 84.0%
- Important: 12.6%
- Neutral: 2.7%
- Very unimportant: 0.5%
- Unimportant: 0.2%

## Methodology

- Mode: Verasight panel recruited via random address-based sampling, random person-to-person text messaging, and dynamic online targeting
- Population: US adults age 18+
- Field dates: 2025-11-14 → 2025-11-20
- Base (unweighted): 1,000
- Margin of error: +/- 3.2%
- Module: Module 1
- Sponsor: Verasight
- Weight variable: weight
- Weighting targets: age, race/ethnicity, sex, income, education, region, metropolitan status

## Source

- Canonical question URL: [https://reports.verasight.io/r/verasight-apha-2025#importance-of-vision](https://reports.verasight.io/r/verasight-apha-2025#importance-of-vision)

## Citation

Verasight APHA Omnibus Survey #2025-148, fielded November 14-20, 2025, N=1,000 US adults age 18+, +/- 3.2%.

Canonical question URL: [https://reports.verasight.io/r/verasight-apha-2025#importance-of-vision](https://reports.verasight.io/r/verasight-apha-2025#importance-of-vision)