# How people judge the risks of oral nicotine

Canonical page: https://data.verasight.io/health/how-people-judge-the-risks-of-oral-nicotine/

> Indexed question in Health.

## Reading

In a Verasight survey of 1,000 U.S. adults conducted May 1 to 4, 2026, 74% of Americans rated oral nicotine products as at least moderately harmful for the average adult.

That includes 31% who rated them extremely harmful, 23% very harmful, and 20% moderately harmful. Another 12% were unsure or had not heard of these products.

## Topline

Please rate how harmful you believe oral nicotine products (e.g., nicotine pouches such as ZYN, on!, VELO, etc.) are for the average adult.

74% rated oral nicotine products as at least moderately harmful.

Net findings combine adjacent response options from the same scale.

- Extremely harmful: 30.9%
- Very harmful: 23.2%
- Moderately harmful: 20.2%
- Unsure / I have not heard of these products: 11.8%
- A little harmful: 10.5%
- Not at all harmful: 3.3%

## Methodology

- Mode: Verasight panel recruited via random address-based sampling, random person-to-person text messaging, and dynamic online targeting
- Population: US adults age 18+
- Field dates: 2026-05-01 → 2026-05-04
- Base (unweighted): 1,000
- Margin of error: +/- 3.3%
- Module: 2
- Sponsor: Verasight
- Weight variable: weight
- Weighting targets: age, race/ethnicity, sex, income, education, region, metropolitan status

## Source

- Canonical question URL: [https://reports.verasight.io/r/sbm-2026#q-B.26](https://reports.verasight.io/r/sbm-2026#q-B.26)

## Citation

SBM Omnibus Survey #2026-049, fielded May 1-4, 2026, N=1,000 US adults age 18+, +/- 3.3%.

Canonical question URL: [https://reports.verasight.io/r/sbm-2026#q-B.26](https://reports.verasight.io/r/sbm-2026#q-B.26)