# Economic concerns outweigh cultural issues in how Americans vote

Canonical page: https://data.verasight.io/money/economic-concerns-outweigh-cultural-issues-in-how-americans-vote/

> Indexed question in Money & Finance.

## Reading

Economic interest outweighs cultural identity in Americans' voting decisions. All told, 46% say economics matters more to how they vote, including 31% who say it matters much more, according to a Verasight survey conducted Sept. 22 to 29, 2025.

Cultural ideology carries more weight for 22%, including 10% who put it far above economics. The rest sit outside that tradeoff: 22% call themselves indifferent and 10% say neither consideration shapes their vote.

## Topline

Does cultural ideology (such as attitudes towards LGBTQ) or economic interest matter more in your voting decision?

Economic concerns outweigh cultural issues in how Americans vote.

- Economic interests matter much more: 31.1%
- Indifferent: 22.1%
- Economic interests matter more slightly: 14.5%
- Cultural ideology matters more slightly: 12.5%
- Cultural ideology matters much more: 10.0%
- Neither of the two matters: 9.8%

## Methodology

- Mode: Verasight panel recruited via random address-based sampling, random person-to-person text messaging, and dynamic online targeting
- Population: US adults age 18+
- Field dates: 2025-09-22 → 2025-09-29
- Base (unweighted): 1,000
- Margin of error: +/- 3.3%
- Module: Verasight APSA Omnibus Survey #2025-119
- Sponsor: Verasight
- Weight variable: weight
- Weighting targets: age, race/ethnicity, sex, income, education, region, metropolitan status

## Source

- Canonical question URL: [https://reports.verasight.io/r/apsa-2025#impact-of-cultural-ideology-vs.-economic-interest-on-voting-decisions](https://reports.verasight.io/r/apsa-2025#impact-of-cultural-ideology-vs.-economic-interest-on-voting-decisions)

## Citation

Verasight APSA Omnibus Survey #2025-119, fielded September 22-29, 2025, N=1,000 US adults age 18+, +/- 3.3%.

Canonical question URL: [https://reports.verasight.io/r/apsa-2025#impact-of-cultural-ideology-vs.-economic-interest-on-voting-decisions](https://reports.verasight.io/r/apsa-2025#impact-of-cultural-ideology-vs.-economic-interest-on-voting-decisions)