# What Americans think about prediction markets

Canonical page: https://data.verasight.io/money/prediction-markets-were-familiar-but-rarely-used/
Published: 2026-06-03

> Featured topic in Money & Finance.

Roughly 69% are at least slightly familiar with prediction markets, but 80% say they never bet on them and 45% say they cause more harm than benefit.

## Overview: Prediction markets

Prediction markets appear familiar to many adults, but that familiarity has not translated into broad participation.

About 68.9% are at least slightly familiar with prediction markets, while 80.3% say they never bet on them. On the broader social question, 44.8% say prediction markets cause more harm than benefit and 38.0% are not sure.

## Awareness is broader than use

Roughly 68.9% of adults are at least slightly familiar with prediction markets. That includes 27.0% who are somewhat familiar and 8.6% who are very familiar.

Actual use is much lower. About 80.3% say they never bet on prediction markets, and 50.3% say they have not participated and are not interested.

## Regulation views cluster around casinos or stricter treatment

The largest regulation bucket is parity with casinos: 35.4% say prediction markets should be regulated about the same as casinos.

Another 29.4% say prediction markets should be regulated more strictly than casinos, while 9.1% say they should be regulated less strictly and 24.2% are not sure.

## Social benefit remains unsettled

Views of social impact lean more negative than positive. About 44.8% say prediction markets cause more harm than benefit, compared with 17.3% who say they cause more benefit than harm.

The large 38.0% not-sure share matters because it sits alongside broader familiarity. The pattern is not simply that adults have never heard of prediction markets. It is that many remain unconvinced or undecided.

## Supporting evidence

### 68.9% are at least slightly familiar with prediction markets.

Question: How familiar are you with prediction markets, platforms where people buy and sell contracts based on the outcome of future events, such as elections, economic data, or world events?

Note: 68.9% are at least slightly familiar with prediction markets, including 35.6% who are somewhat or very familiar.

Topline:

- Slightly familiar — I have heard of them but don't know much: 33.3%
- Not at all familiar — this is the first I am hearing of them: 31.1%
- Somewhat familiar — I have a general sense of what they are: 27.0%
- Very familiar — I know a lot about how they work: 8.6%

### 80.3% say they never bet on prediction markets.

Question: How often, if at all, do you do each of the following activities? - Bet on prediction markets

Note: 80.3% say they never bet on prediction markets.

Topline:

- Never: 80.3%
- A few times a year: 7.0%
- A few times a month: 4.1%
- About once a month: 3.9%
- A few times a week: 3.1%

### 44.8% say prediction markets cause more harm than benefit.

Question: Overall, do you think prediction markets cause more benefit or more harm to society?

Note: 44.8% say prediction markets cause more harm than benefit, compared with 17.3% who say they cause more benefit than harm.

Topline:

- Not sure: 38.0%
- Somewhat more harm than benefit: 24.5%
- Much more harm than benefit: 20.3%
- Somewhat more benefit than harm: 13.2%
- Much more benefit than harm: 4.1%

## Methodology

- Mode: Verasight panel recruited via random address-based sampling, random person-to-person text messaging, and dynamic online targeting
- Population: US adults age 18+
- Field dates: 2026-04-21 → 2026-04-23
- Base (unweighted): 2,000
- Margin of error: +/- 2.3%
- Module: April 2026 Verasight Variety Survey
- Sponsor: Verasight
- Weight variable: weight
- Weighting targets: age, race/ethnicity, sex, income, education, region, metropolitan status

## Sources

- [How familiar are you with prediction markets — platforms where people buy and sell contracts based on the outcome of future events, such as elections, economic data, or world events?](https://reports.verasight.io/r/variety10126#q-3): reports.verasight.io/r/variety10126: 68.9% are at least slightly familiar with prediction markets, including 35.6% who are somewhat or very familiar.
- [How often, if at all, do you do each of the following activities? - Bet on prediction markets](https://reports.verasight.io/r/variety10126#q-2): reports.verasight.io/r/variety10126: 80.3% say they never bet on prediction markets.
- [Have you ever participated in a prediction market? Examples include Polymarket, Kalshi, PredictIt, or Metaculus.](https://reports.verasight.io/r/variety10126#q-4): reports.verasight.io/r/variety10126: 21.3% currently or previously participated in prediction markets, while 50.3% say they have not and are not interested.
- [Compared to casinos, do you think prediction markets should be regulated more strictly, less strictly, or about the same?](https://reports.verasight.io/r/variety10126#q-5): reports.verasight.io/r/variety10126: 35.4% say prediction markets should be regulated about the same as casinos, while 29.4% say they should be regulated more strictly.
- [Overall, do you think prediction markets cause more benefit or more harm to society?](https://reports.verasight.io/r/variety10126#q-6): reports.verasight.io/r/variety10126: 44.8% say prediction markets cause more harm than benefit, compared with 17.3% who say they cause more benefit than harm.

## Citation

April 2026 Verasight Variety Survey, fielded April 21-23, 2026, N=2,000 US adults age 18+, +/- 2.3%.

Canonical question URL: [https://reports.verasight.io/r/variety10126#q-3](https://reports.verasight.io/r/variety10126#q-3)