Four in ten think even their own party would disapprove of attack-style campaigning
Core finding
About four-in-ten Americans (41%) think most voters in their own party would disapprove of a candidate who campaigns by branding the opposing party traitors, including 7% who expect strong disapproval, according to a January 2024 Verasight survey.
A third (34%) think their party's voters would land in the middle, neither approving nor disapproving, while about a quarter (26%) think they would approve.
Topline scale
Four in ten think even their own party would disapprove of attack-style campaigning.
Imagine a politician from your political party who campaigns for office in your local area by calling members of the opposing party traitors who have betrayed your area. Do you think most voters from your party would approve or disapprove of campaigning like this?
n = 1,000 · Jan 18–24, 2024 · MoE ±3.5%
Methodology
Full methodology →| Mode | Verasight panel recruited via random address-based sampling, random person-to-person text messaging, and dynamic online targeting |
|---|---|
| Population | United States adults |
| Field dates | Jan 18–24, 2024 |
| Base (unweighted) | 1,000 |
| Margin of error | ±3.5% |
| Module | Verasight Interdisciplinary Omnibus Survey #2024-006 |
| Sponsor | Verasight |
| Weight variable | weight |
| Weighting targets | age, race/ethnicity, sex, income, education, region, metropolitan status |
Sources
- www.verasight.io/post/verasights-supports-academic-and-nonprofit-researchers
Do you think most voters from your party would approve or disapprove of campaigning like this?
Cite this question
Verasight Interdisciplinary Omnibus Survey #2024-006, fielded January 18-24, 2024, N=1,000 United States adults, +/- 3.5%.