This page describes the Verasight general survey contract, separate from how the Data Library packages it.
Each wave's specific field dates, sample sizes, and module breakdown are listed in that wave's report.
- Mode
- Verasight panel recruited via random address-based sampling, random person-to-person text messaging, and dynamic online targeting.
- Population
- US adults age 18+.
- Sample design
- Surveys are run as omnibus or single-topic waves. Omnibus waves are split into modules with their own respondent set, typically around one thousand respondents per module.
- Field window
- Each wave specifies its own field dates. Most omnibus waves field across roughly two weeks.
- Weighting
- Per-module weighting to CPS targets including age, race and ethnicity, sex, income, education, region, and metropolitan status.
- Partisanship benchmark
- Pew Research Center's NPORS benchmarking surveys, three-year running average.
- Vote benchmark
- 2024 presidential vote population benchmarks.
- Margin of error
- Typically about plus or minus 3.4 to 3.6 percent per module at standard module sizes. Question-level MoE is recomputed when a base shrinks materially below the module baseline.
- Reporting
- Every wave is published as a standalone report at verasight.io/reports with full instrument and methodology.
- Transparency
- AAPOR transparency standards.