# Half of Americans say local sports teams are important to their city

Canonical page: https://data.verasight.io/sports/half-of-americans-say-local-sports-teams-are-important-to-their-city/

> Indexed question in Sports.

## Reading

In a Verasight survey of 1,000 U.S. adults conducted Aug. 20 to 25, 2025, 51% of Americans said their local sports team is at least somewhat important to their city. This includes 25% who said very important and 25% who said somewhat important.

About one in five said their local sports team is unimportant to their city (21%), with 13% who said very unimportant and 7% who said somewhat unimportant. Another 29% were neutral.

## Topline

How important is your local sports team to your city?

51% of Americans say their local sports team is at least somewhat important to their city.

Net findings combine adjacent response options from the same scale.

- Neutral: 28.7%
- Very important: 25.4%
- Somewhat important: 25.3%
- Very unimportant: 13.5%
- Somewhat unimportant: 7.1%

## Methodology

- Mode: Verasight panel recruited via random address-based sampling, random person-to-person text messaging, and dynamic online targeting
- Population: United States adults
- Field dates: 2025-08-20 → 2025-08-25
- Base (unweighted): 1,000
- Margin of error: +/- 3.1%
- Module: ASA Omnibus Survey
- Sponsor: Verasight
- Weight variable: weight
- Weighting targets: age, race/ethnicity, sex, income, education, region, metropolitan status

## Source

- Canonical question URL: [https://reports.verasight.io/r/asa-2025#importance-of-local-sports-team](https://reports.verasight.io/r/asa-2025#importance-of-local-sports-team)

## Citation

ASA Omnibus Survey, fielded August 20-25, 2025, N=1,000 United States adults, +/- 3.1%.

Canonical question URL: [https://reports.verasight.io/r/asa-2025#importance-of-local-sports-team](https://reports.verasight.io/r/asa-2025#importance-of-local-sports-team)