Facebook still reaches seven in ten Americans
Core finding
Most Americans (70%) say they use Facebook, a July 2025 Verasight survey finds.
The other 30% say they don't use it.
Topline distribution
Facebook still reaches seven in ten Americans.
Please indicate whether or not you ever use the following websites or apps. Item: Facebook
n = 1,509 · Jul 30 – Aug 4, 2025 · MoE ±3.1%
Methodology
Full methodology →| Mode | Verasight panel recruited via random address-based sampling, random person-to-person text messaging, and dynamic online targeting |
|---|---|
| Population | US adults age 18+ |
| Field dates | Jul 30 – Aug 4, 2025 |
| Base (unweighted) | 1,509 |
| Margin of error | ±3.1% |
| Module | AI Adoption Survey July 2025 |
| Sponsor | Verasight |
| Weight variable | weight |
| Weighting targets | age, race/ethnicity, sex, income, education, region, metropolitan status |
Sources
Cite this question
AI Adoption Survey July 2025, fielded July 30-August 4, 2025, N=1,509 US adults age 18+, +/- 3.1%.