Nearly half doubt that MLM health products deliver what they claim
Core finding
Nearly half of Americans (48%) disagree that health products sold through MLMs are accurately described and deliver the health benefits they claim, including 18% who strongly disagree, according to a Verasight survey conducted April 9-15, 2025.
Just 12% agree, including 2% who strongly agree, while 40% neither agree nor disagree.
Topline scale
Nearly half doubt that MLM health products deliver what they claim.
Please indicate how strongly you agree or disagree with the following statement: “Health products sold through MLMs (such as supplements or weight loss aids) are accurately described and often deliver the health benefits they claim.”
n = 1,000 · Apr 9–15, 2025 · MoE ±3.5%
Methodology
Full methodology →| Mode | Verasight panel recruited via random address-based sampling, random person-to-person text messaging, and dynamic online targeting |
|---|---|
| Population | US adults age 18+ |
| Field dates | Apr 9–15, 2025 |
| Base (unweighted) | 1,000 |
| Margin of error | ±3.5% |
| Module | policy |
| Sponsor | Verasight |
| Weight variable | weight |
| Weighting targets | age, race/ethnicity, sex, income, education, region, metropolitan status |
Sources
- verasight-mpsa-2025.tiiny.co
Please indicate how strongly you agree or disagree with the following statement: “Health products sold through MLMs (such as supplements or weight loss aids) are accurately described and often deliver the health benefits they claim.”
Cite this question
Verasight MPSA Omnibus Survey #2025-026, fielded April 9-15, 2025, N=1,000 US adults age 18+, +/- 3.5%.