People prefer home-based care for aging parents
Core finding
In a Verasight survey of 1,000 U.S. adults conducted Aug. 20 to 25, 2025, 80% of Americans chose a home-based arrangement when asked what they would prefer if a parent needed help living independently because of a health limitation.
The largest shares preferred having the parent live with them (28%), having the parent stay in their own home with help from them (27%), or having the parent stay in their own home with professional help (25%). Smaller shares chose assisted living (16%) or a nursing home (3%).
Topline distribution
80% of Americans prefer home-based care if a parent needs help living independently.
If your parent developed a health limitation that made it difficult for them to take care of themselves independently, what would be your preferred care arrangement for them?
n = 1,000 · Aug 20–25, 2025 · MoE ±3.1%
Methodology
Full methodology →| Mode | Verasight panel recruited via random address-based sampling, random person-to-person text messaging, and dynamic online targeting |
|---|---|
| Population | United States adults |
| Field dates | Aug 20–25, 2025 |
| Base (unweighted) | 1,000 |
| Margin of error | ±3.1% |
| Module | ASA Omnibus Survey |
| Sponsor | Verasight |
| Weight variable | weight |
| Weighting targets | age, race/ethnicity, sex, income, education, region, metropolitan status |
Sources
- reports.verasight.io/r/asa-2025
If your parent developed a health limitation that made it difficult for them to take care of themselves independently, what would be your preferred care arrangement for them?
Cite this question
ASA Omnibus Survey, fielded August 20-25, 2025, N=1,000 United States adults, +/- 3.1%.