A sale is the best pitch to get a friend to grab a candy bar

Aug 1–6, 2025 · n = 1,000 · MoE ±3.2%Source report ↗

Core finding

In a Verasight survey of 1,000 U.S. adults conducted Aug. 1-6, 2025, the pitch most would use to talk a friend into a candy bar at the drugstore is the bargain: 40% would go with the line that it's on sale, two-for-one.

Nothing else comes close: 18% say they wouldn't use any of these lines, while 16% would offer to split it, 11% would tell the friend they deserve it after all they've been through, and 10% would bring up eating these growing up as kids. Relatively few would try a health angle, whether that it's healthy enough (4%) or not even that bad for you (1%).

Topline distribution

A sale is the best pitch to get a friend to grab a candy bar.

Which of the following would you be most likely to say to convince a friend to get a candy bar at a CVS/drugstore?

It's on sale! 2 for 1 it's perfect
39.6%
None of the above
18.1%
We can split it
16.5%
You deserve it, you've been through a lot
10.6%
Remember we ate this growing up as kids
9.8%
It's healthy...enough
4.0%
It's not even that bad for you
1.5%

n = 1,000 · Aug 1–6, 2025 · MoE ±3.2%

ModeVerasight panel recruited via random address-based sampling, random person-to-person text messaging, and dynamic online targeting
PopulationUnited States adults
Field datesAug 1–6, 2025
Base (unweighted)1,000
Margin of error±3.2%
ModuleB
SponsorVerasight
Weight variableweight
Weighting targetsage, race/ethnicity, sex, income, education, region, metropolitan status

Sources

  1. 01

    Which of the following would you be most likely to say to convince a friend to get a candy bar at a CVS/drugstore?

    verasight-quirks-2025.tiiny.co

Cite this question

Verasight Quirks Omnibus Survey, fielded August 1-6, 2025, N=1,000 United States adults, +/- 3.2%.