Nearly half drink cold brew or iced coffee
Core finding
Nearly half of Americans reach for cold brew or iced coffee at least sometimes: 48% have it sometimes or often, including 20% who have it often, according to a September 2025 Verasight survey.
A quarter (25%) drink it only rarely, while 27% never do.
Topline distribution
Nearly half drink cold brew or iced coffee.
How often do you drink each of the following types of coffee? Item: Cold brew / Iced coffee
n = 1,519 · Sep 3–8, 2025 · MoE ±3.3%
Methodology
Full methodology →| Mode | Verasight panel recruited via random address-based sampling, random person-to-person text messaging, and dynamic online targeting |
|---|---|
| Population | United States adults |
| Field dates | Sep 3–8, 2025 |
| Base (unweighted) | 1,519 |
| Margin of error | ±3.3% |
| Module | AI Adoption Survey August 2025 |
| Sponsor | Verasight |
| Weight variable | weight |
| Weighting targets | age, race/ethnicity, sex, income, education, region, metropolitan status |
Sources
- reports.verasight.io/r/august-ai-survey-2025
Cold brew / Iced coffee
Cite this question
AI Adoption Survey August 2025, fielded September 3-8, 2025, N=1,519 United States adults, +/- 3.3%.