Two-thirds of Americans would take a survey through a voice assistant

May 22–24, 2024 · n = 1,000 · MoE ±3.3%Source report ↗

Core finding

In a Verasight survey conducted May 22-24, 2024, two-thirds of Americans (65%) say they would likely take another survey if a digital voice assistant asked the questions, including 23% who call it very likely.

About a third (35%) say they would not, including 12% who say not at all likely.

Topline distribution

Two-thirds of Americans would take a survey through a voice assistant.

Regardless of whether you use a voice assistant in your daily life, if you were invited to another survey, how likely is it that you would participate if the questions were asked by a digital voice assistant?

Likely
41.8%
Very likely
23.4%
Not very likely
22.7%
Not at all likely
12.1%

n = 1,000 · May 22–24, 2024 · MoE ±3.3%

ModeVerasight panel recruited via random address-based sampling, random person-to-person text messaging, and dynamic online targeting
PopulationUS adults age 18+
Field datesMay 22–24, 2024
Base (unweighted)1,000
Margin of error±3.3%
ModuleVerasight AAPOR Omnibus Survey #2024-054
SponsorVerasight
Weight variableweight
Weighting targetsage, race/ethnicity, sex, income, education, region, metropolitan status

Sources

  1. 01

    Regardless of whether you use a voice assistant in your daily life, if you were invited to another survey, how likely is it that you would participate if the questions were asked by a digital voice assistant?

    verasight-aapor-2024.tiiny.co

Cite this question

Verasight AAPOR Omnibus Survey #2024-054, fielded May 22-24, 2024, N=1,000 US adults age 18+, +/- 3.3%.